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Top 400 segment rankings

By Scott Hume, Top 400 Editor -- Restaurants and Institutions, 7/1/2007

Sales growth again outpaced unit growth among R&I’s 43rd Annual Top 400 Chains ranking, suggesting that many multi-unit restaurant operators have adopted top-dog McDonald’s Plan To Win strategy of seeking to be better rather than bigger.

Aggregate systemwide (global and both company-owned and franchised) sales for this year’s 400 largest U.S.-based chains is $277.2 billion, a 6.8% increase over last year’s Top 400 and below the 9.3% sales gain posted in 2006. This year’s Top 400 chains operate roughly 269,000 total global locations, up 3.9%, which is comparable to last year’s 4% unit-count increase.

The following pages group the Top 400 by core-menu type. Here’s how the list breaks out this year (percentages total more than 100% due to rounding):

  • Asian (both full and limited service): 0.9% of total Top 400 sales; 0.6% of total Top 400 units.
  • Burgers: 33.7% of total sales; 23.3% of total units.
  • Cafeteria/buffet: 2.1% of total sales; 1.5% of total units.
  • Casual dining: 9.6% of total sales; 3.6% of total units.
  • Chicken: 8.1% of total sales; 8.6% of total units.
  • Coffee/tea/doughnuts: 7.1% of total sales; 9% of total units.
  • C-stores: 1.5% of total sales; 3.8% of total units.
  • Family dining: 5.2% of total sales; 3.7% of total units.
  • Ice cream/treats: 2.6% of total sales; 8.6% of total units.
  • Italian: 2.7% of total sales; 1.3% of total units.
  • Mexican (both full and limited service): 4.2% of total sales; 3.9% of total units.
  • Pizza: 8.2% of total sales; 13.2% of total units.
  • Sandwich/bakery-cafe: 8.2% of total sales; 16.9% of total units.
  • Seafood: 2.2% of total sales; 1.1% of total units.
  • Steak/barbecue: 3.6% of total sales; 1.3% of total units.

Sandwich/Bakery-Cafe
Segment sales: $22,709.0 million
Share of Top 400 sales: 8.2%
Segment units: 45,496
Average check: $7.10
Average unit volume: $953,000
Concept400 RankSales $MM
Subway5$10,050.0
Arby’s153,200.0**
Quiznos Sub271,950.0**
Panera Bread281,911.6
Einstein Bros. Bagels92380.0**
Jason’s Deli95370.0**
Blimpie109317.9
Au Bon Pain119286.6
Jimmy John’s Gourmet Sandwiches129260.0**
McAlister’s Deli132255.1
Wienerschnitzel137249.0
Schlotzsky’s144225.0
Corner Bakery Cafe155208.0
Atlanta Bread Co.177166.4
Bruegger’s181159.0
Togo’s185157.0
Charley’s Grilled Subs187156.0
Potbelly Sandwich Works197152.0**
Firehouse Subs198150.0
Jersey Mike’s Subs202145.0**
Cosi213126.0
Portillo’s Hot Dogs218125.0**
La Madeleine Bakery Cafe Bistro219124.0
D’Angelo Grilled Sandwiches228111.3
The Great Steak & Potato Co.232108.3
Nathan’s Famous25692.0**
Penn Station East Coast Subs25791.0
Roly Poly25990.0**
Great Harvest Bread Co.26088.2
Tropical Smoothie Cafe28376.0**
Sandella’s Flatbread30168.0
Paradise Bakery and Cafe30767.2
Cousins Subs30867.0
Camille’s Sidewalk Cafe31365.0
Noah’s Bagels32162.0**
Steak Escape32661.0**
Miami Subs Grill33956.0**
Saladworks35054.0
Runza35652.4
Heavenly Ham36251.0**
Maid-Rite37149.5**
Larry’s Giant Subs37448.5**
Mr. Goodcents Subs & Pastas37847.0**
Big Apple Bagels38046.0
Jerry’s Subs & Pizza38446.0**
Port of Subs38746.0**
Hot Dog on a Stick40042.0


Family Dining
Segment sales: $14,511.7 million
Share of Top 400 sales: 5.2%
Segment units: 10,010
Average check: $8.25
Average unit volume: $1,633,000
Concept400 RankSales $MM
Denny’s22$2,434.0
IHOP252,100.0
Cracker Barrel Old Country Store311,748.0
Bob Evans381,012.0**
Perkins Restaurant & Bakery47843.8
Waffle House48825.0**
Steak 'n Shake57705.0**
Friendly’s59671.0
Shoney’s83438.0**
Village Inn96365.0**
Mimi’s Cafe99340.0**
Marie Callender’s108318.9
Huddle House145224.0
Frisch’s Big Boy153211.0
Bakers Square154208.0**
Big Boy161198.0
Eat’n Park163191.5
Coco’s Restaurant & Bakery165189.2
The Original Pancake House179164.0**
Shari’s Restaurant & Pie Bakery184157.2
Carrows210132.1
Country Kitchen216125.0**
Iron Skillet220123.0**
Ruby’s Diner240105.0**
Skyline Chili24997.0**
Hoss’s Family Steak and Sea House27281.7
Gold Star Chili29670.0**
First Watch33159.5
Kings Family Restaurant33259.0
Grandy’s33857.0**
Le Peep34555.0**
TooJay’s Original Gourmet Deli34655.0**
JB’s Restaurant35553.0**
Perko’s Cafe36151.0
Olga’s Kitchen39544.8


Mexican (Full Service)
Segment sales: $1,778.0 million
Share of Top 400 sales: 0.6%
Segment units: 744
Average check: $13.38
Average unit volume: $2,450,000
Concept400 RankSales $MM
On The Border Mexican Grill and Cantina79$450.0**
Chevys Fresh Mex118288.5**
Don Pablo’s148220.0
El Torito152214.6
El Chico Café214126.0**
Abuelo’s Mexican Food Embassy233107.4
Acapulco Mexican Restaurant Y Cantina26585.5
Carlos O’Kelly’s Mexican Cafe27878.0**
Azteca Mexican Restaurant32561.0**
Casa Ole33359.0**
Macayo’s Mexican Kitchen38646.0**
Hacienda Mexican Restaurant39942.0


Mexican (Limited Service)
Segment sales: $10,038.4 million
Share of Top 400 sales: 3.6%
Segment units: 9,740
Average check: $7.32
Average unit volume: $1,124,000
Concept400 RankSales $MM
Taco Bell8$6,500.0
Chipotle49819.8
Del Taco68534.2
Baja Fresh Mexican Grill102330.0**
Moe’s Southwest Grill124273.0**
Taco John’s125272.0
Qdoba Mexican Grill135250.0**
Taco Cabana140242.0**
Taco Time172174.6
Taco Bueno174173.2
Rubio’s Fresh Mexican Grill196152.0**
La Salsa Fresh Mexican Grill27381.1
The Taco Maker28077.0**
Taco Del Mar32461.0
Wahoo’s Fish Taco35453.5**
Taco Mayo39045.0


Coffee/Tea/Doughnuts
Segment sales: $19,703.5 million
Share of Top 400 sales: 7.1%
Segment units: 24,201
Average check: NA
Average unit volume: $922,000
Concept400 RankSales $MM
Starbucks4$10,300.0**
Dunkin’ Donuts105,000.0
Tim Hortons143,209.0**
Krispy Kreme Doughnuts52782.2
Caribou Coffee151215.0**
The Coffee Bean & Tea Leaf188155.0**
Peet’s Coffee & Tea25492.3
Honey Dew Donuts28973.0**
The Coffee Beanery38346.0**
Tully’s Coffee38946.0**


Casual Dining
Segment sales: $26,615.7 million
Share of Top 400 sales: 9.6%
Segment units: 9,561
Average check: $16.83
Average unit volume: $3,594,000
Concept400 RankSales $MM
Applebee’s Neighborhood Grill & Bar11$4,695.2
Chili’s Grill & Bar123,730.0**
T.G.I. Friday’s163,050.0**
Ruby Tuesday301,749.2
The Cheesecake Factory351,249.0
Hooters43930.0
Buffalo Wild Wings46869.0
Bennigan’s Grill & Tavern56710.0**
California Pizza Kitchen60650.0**
O’Charley’s64633.4
Hard Rock Cafe73501.9
Logan’s Roadhouse74500.0**
Uno Chicago Grill77460.0**
Sizzler97359.0
Ninety Nine Restaurant & Pub111311.9
Rainforest Cafe120285.0**
Claim Jumper123275.0
Dave & Buster’s126266.0**
Champps Restaurant & Bar130258.0**
Houlihan’s136249.0
Cheddar’s Casual Cafe138245.0
BJ’s Restaurant & Brewery141238.9
Max & Erma’s143225.5
Houston’s159200.0**
Old Chicago162192.0
Beef 'O’Brady’s Family Sports Pub167185.5**
The Melting Pot168184.3
Fox & Hound Pub & Grille170180.0**
Elephant Bar Restaurant176168.0
Bahama Breeze178166.0
Ale House Restaurant186157.0**
Islands189155.0**
J. Alexander’s206137.7
Rock Bottom Restaurant222118.5
Cheeseburger in Paradise223117.0
Roadhouse Grill226115.0**
Yard House227114.1
Planet Hollywood238105.0**
Tumbleweed Southwest Grill241103.0**
Green Mill Restaurant & Bar27082.0
Ground Round Grill & Bar27480.0
Fatz Cafe28276.6
Gordon Biersch Brewery Restaurant28475.3
Daily Grill29072.0
Garfield’s Restaurant & Pub29472.0**
Quaker Steak & Lube29870.0**
Black-eyed Pea30268.0**
ESPN Zone30368.0**
Rafferty’s Restaurant & Bar30668.0**
Copeland’s of New Orleans31565.0**
Joe’s American Bar & Grill31963.3
House of Blues32960.0**
Granite City Food & Brewery33558.3
Clyde’s33658.2
Black Bear Diner34355.0**
Ker’s WingHouse Bar & Grill34954.4
Buffalo’s Southwest Cafe35154.0**
Trader Vic’s35952.0**
Palomino Restaurant Rotisseria Bar36351.0**
Stonewood Grill & Tavern36451.0**
Kona Grill36550.7
Hops Restaurant & Brewery36750.0
R.J. Gator’s Florida Sea Grill & Bar36950.0
Original Roadhouse Grill37647.8
Claddagh Irish Pub38246.0**
Kincaid’s Fish, Steak & Chop House38546.0**
Bear Rock Cafe39145.0**
Ram Restaurant & Brewery39345.0**
Bar Louie39842.0


Seafood
Segment sales: $6,052.9 million
Share of Top 400 sales: 2.2%
Segment units: 2,991
Average check: $35.29
Average unit volume: $4,136,000
Concept400 RankSales $MM
Red Lobster20$2,580.0
Long John Silver’s51800.0
Captain D’s Seafood Kitchen71513.4
Joe’s Crab Shack91384.0**
Bonefish Grill104327.0
McCormick & Schmick’s113308.3
Legal Sea Foods158202.4
Pappadeaux Seafood Kitchen183159.0**
Bubba Gump Shrimp Co.191153.5
Roy’s209135.0**
Chart House234106.0**
Landry’s Seafood House25194.0**
McGrath’s Fish House30568.0**
The Oceanaire Seafood Room32261.5**
Mitchell’s Fish Market32361.1
King’s Fish House35752.0**
Shells Fresh Seafood37747.7


Burgers
Segment sales: $93,370.9 million
Share of Top 400 sales: 33.7%
Segment units: 62,737
Average check: $7.65
Average unit volume: $1,280,000
Concept400 RankSales $MM
McDonald’s1$56,783.0
Burger King312,419.0
Wendy’s78,810.0**
Sonic133,321.6
Jack in the Box182,830.0**
Hardee’s291,790.5
Carl’s Jr.341,386.1
Whataburger41989.5
Red Robin Gourmet Burgers42967.7
Checkers Drive-In/Rally’s Hamburgers63648.9
White Castle66540.0**
Culver’s Frozen Custard & ButterBurgers69531.9
Krystal82440.0**
In-N-Out Burger89390.0**
Fuddruckers103329.0**
A&W114300.0
Johnny Rockets156206.4
Back Yard Burgers182159.0
Five Guys Famous Burgers and Fries245100.0**
Farmer Boys29172.0
Fatburger30068.0
Jack’s31665.0**
Burgerville32860.5
Cheeburger Cheeburger33059.5
Arctic Circle34155.0
Baker’s Drive-Thru37548.3

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