Webcast: Connection Points: Media Consumption Study

July 29, 2009 11 am PDT

Live viewing on Wednesday, July 29th
1:00 pm Central 

Attend this webcast to get first-hand research and insight from foodservice operators about how and the extent to which they use media, the channels by which they like to receive it, and those channels that are growing the fastest. This live webcast will provide an overview of findings from the Connection Points: Operator Media Consumption Study conducted by Restaurants & Institutions (R&I) and Noble, and will show to use the research results to maximize marketing effectiveness.

Attend this Webcast to learn:

–    Operators: Gain the ability to benchmark behavior and learn industry trends

–    Manufacturers: Understand how various operator segments are interacting with digital and social media

–    Marketers: Accurately target and allocate media placement and spend

Posted Jun 18, 2009